Philippines-Based SEO Specialist and WordPress Developer: Transforming Websites into Digital Powerhouses

What I Do

As an SEO specialist, I focus on crafting tailored strategies that improve search engine rankings and drive targeted traffic to your site. My approach includes:

  • Keyword Research & Optimization: Identifying the right keywords to help your content reach the right audience.
  • On-Page & Technical SEO: Ensuring your website is structured for both users and search engines.
  • Content Strategy: Creating engaging and SEO-friendly content that resonates with your audience and boosts conversions.

As a WordPress developer, I specialize in:

  • Custom Theme Development: Building beautiful, responsive themes that reflect your brand’s identity.
  • E-commerce Solutions: Creating secure and scalable online stores that drive sales.
  • Maintenance & Support: Offering ongoing support to ensure your website runs smoothly and stays updated.

About Me

Hi, I’m Michael, a passionate web designer making an exciting transition into the world of SEO and WordPress development. With a solid foundation in graphic web design, I’ve spent years creating visually appealing, user-friendly websites that help brands stand out. Now, I’m expanding my skill set to not only focus on beautiful designs but also ensure those designs perform optimally in search engines and deliver measurable business results.

Through my experience in web design, I’ve gained a deep understanding of how user experience and visual elements contribute to website performance. This has naturally led me to explore the technical and strategic side of digital marketing, particularly search engine optimization (SEO). I’m fascinated by how SEO can enhance a site’s visibility and bring targeted traffic to drive real conversions.

At the same time, I’ve dived deep into WordPress development, optimizing WordPress sites for SEO, and ensuring they’re both user-friendly and high-performing.

This transition has allowed me to blend my creative skills with technical expertise, giving me a unique ability to create websites that not only look stunning but also rank well in search engines and convert visitors into customers. I’m excited to continue evolving my expertise and offer a full suite of web services, from design to development and SEO.

Whether it’s building a new website from the ground up, optimizing existing sites for better performance, or crafting SEO strategies to drive business growth, I’m dedicated to helping businesses thrive online.

Let’s connect and explore how I can bring creativity, technical skill, and SEO insight to your next project!

SEO Tools

These are tools specifically designed to help with search engine optimization tasks.

SEO tools are designed to help website owners, digital marketers, and SEO specialists optimize their websites for search engines.

Keyword Research Tools

For finding relevant keywords and analyzing their search volume and competition (e.g., Google Keyword Planner, Ahrefs).

Analytics Tools

For tracking website traffic and user behavior (e.g., Google Analytics).

Site Audit Tools

For checking website health and identifying SEO issues (e.g., Screaming Frog, SEMrush).

Rank Tracking Tools

For monitoring keyword rankings over time (e.g., Moz, Rank Tracker).

Backlink Analysis Tools

For evaluating and managing backlinks (e.g., Ahrefs).

I believe in a holistic approach to web development and SEO. It’s not just about building a website; it’s about creating an online experience that resonates with your audience and drives results. I stay up-to-date with the latest trends and best practices in both fields, ensuring that my clients benefit from the most effective strategies.

Research and understanding.

  • Conduct a thorough website audit to identify SEO issues.
  • Perform keyword research to understand what terms your target audience is searching for.
  • Analyze competitors to learn from their strengths and weaknesses.
  • Gather insights on user behavior and search intent.

Set clear goals and KPIs (Key Performance Indicators).

  • Define the SEO objectives, such as increasing organic traffic, improving keyword rankings, or boosting conversions.
  • Set measurable goals (e.g., ranking in the top 5 for specific keywords within 6 months).
  • Prioritize SEO efforts based on business goals and available resources.

Develop an SEO strategy.

  • Design a detailed SEO strategy that includes on-page, off-page, and technical SEO tactics.
  • Create a content strategy focused on producing optimized content around high-value keywords.
  • Plan for site architecture improvements to enhance user experience and search engine crawling.

Implement SEO tactics.

  • Optimize on-page SEO elements such as title tags, meta descriptions, headers, and content.
  • Address technical issues such as site speed, mobile optimization, and crawlability.
  • Develop high-quality, SEO-friendly content that aligns with the keyword strategy.
  • Build backlinks through outreach, guest posting, and partnerships.

Launch and track SEO efforts.

  • Launch optimized web pages and content.
  • Monitor keyword rankings and organic traffic using SEO tools.
  • Submit XML sitemaps and update robots.txt files for proper indexing.
  • Ensure all tracking and analytics systems (e.g., Google Analytics, Search Console) are set up correctly.

Continuous improvement and scaling.

  • Analyze SEO performance regularly using analytics tools.
  • Adjust strategies based on data insights, such as improving underperforming pages or focusing on new keywords.
  • Continue building high-quality backlinks and enhancing content.
  • Evolve and scale the strategy based on changes in search algorithms, competitors, and market trends.

Let's Connect!

If you’re looking for a dedicated professional to elevate your online presence, I’d love to hear from you! Together, we can create a website that not only looks fantastic but also performs exceptionally in search engines. Feel free to reach out to discuss how I can help you achieve your digital goals.

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